UXRC

Headshot of Abby Hoy Baylen. She has a medium-light skin tone, brown hair, and a gold necklace with a circular pendant.
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The Research-Led Beta is a Mixed Methods Paradise

In a time where researchers are being asked to deliver more within a shorter period of time, betas can help to bridge that gap and offer rich insights. In this talk, Abby will provide an in-depth look at the beta program within Later and how it’s used to help drive the product’s experience. Expand your UXR toolkit as she takes you through the process breakdown, outlines the critical benefits, and speaks to the mixed-method opportunities that betas can provide.

Wednesday, February 24, 2021
4:00 pm-4:35 pm
35:00 Minutes
The Research Skills We Need to SucceedDave HoraFounder
The Strategy Behind Building a Strategic Research Team @ SpotifyThe Strategy Behind Building a Strategic Research Team @ SpotifyResearch Lead